🧠 Business Brain Newsletter Issue #68


Hey there, go-getters and dream-chasers!

This week’s Business Brain is serving up a fresh batch of strategies, sprinkled with some hard-earned wisdom and a dash of entrepreneurial wit.

Whether you’re riding the high of a big win, navigating the messy middle, or just trying to make it to Friday without breaking your coffee budget, we’ve got you covered.

Because let’s be honest—building a business isn’t just a grind; it’s a marathon with surprise hurdles, and we’re here to help you leap over them with style.

Weekly Episodes

Finding Waves To Ride

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Navigating Business Waves and Leveraging Life Stages

Objective: To understand how to effectively navigate business trends and leverage personal strengths at different life stages for success.

Key Concepts:

  1. Riding Business Waves: Spot trends and market inefficiencies to stay competitive, as shown by Apple’s strategy. Adapt to both market booms and downturns, like the dot-com era lessons.
  2. Age and Experience: Leverage your life stage. Youth brings energy and fresh ideas, while experience provides wisdom and credibility. Use these strengths to your advantage.
  3. Cognitive Evolution: Younger minds excel at detail work, while older minds are better at big-picture thinking. Use technology to support your cognitive strengths, like memory aids.
  4. Financial Rewards: Optimize credit card points for travel savings, following Shannon’s example. Track and manage points to get the most value.
  5. Analytical Tools: Use spreadsheets and similar tools to make smarter financial decisions, like deciding between using cash or points.

Activities:

1. Trend Analysis Exercise:

- Identify a current trend in your industry. List potential opportunities and challenges associated with this trend.

- Develop a strategy to capitalize on the trend, considering both short-term and long-term impacts.

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2. Personal Strengths Assessment:

- Reflect on your current life stage. List three strengths you possess and how you can leverage them in your professional life.

- Identify one area for growth and outline steps to develop this skill or trait.

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3. Rewards Optimization Plan:

- Research two credit card or loyalty programs relevant to your spending habits.

- Calculate potential rewards you could earn in a year and determine which program offers the best value.

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Reflection Questions:

1. How can you leverage your current age and experience level in your professional life?

2. What strategies can you implement to better recognize and capitalize on emerging trends?

3. How might you use spreadsheets or other analytical tools to improve your decision-making process?

The 10 Year Overnight Success

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The Journey to Overnight Success

Objective: Highlight the value of persistence, consistency, and ongoing learning for lasting success in business and content creation.

Key Points:

  1. The "Overnight Success" Myth: True success is rarely instant—it’s the result of years of effort.
  2. Consistency and Persistence: Regular effort and sticking to a schedule are key.
  3. Learning from Failure: Mistakes are valuable lessons. Being open about them fosters growth and insight.
  4. Incremental Progress: Small, steady actions lead to big results over time.
  5. Diversified Income: Use multiple revenue streams, like monetization, subscriptions, guides, and coaching.
  6. Experimentation: Test ideas with "two-week experiments" and stay active to seize opportunities.
  7. Beginner’s Mindset: Stay humble, eager to learn, and focused on growth beyond past successes.

Activity:

1. Reflect on a personal or professional goal you're working towards.

2. List the small, consistent actions you can take daily or weekly to progress.

3. Identify potential "overnight success" stories in your industry and research their actual journey.

4. Brainstorm ways to diversify your skills or income streams in your field.

Discussion Questions:

1. How can embracing failure lead to long-term success?

2. Why is consistency often more important than sporadic bursts of effort?

3. How can maintaining a "beginner's mindset" benefit even experienced professionals?

Remember: "Don't call me lucky. I have failed more times than you have tried."

Mini-Lessons of The Week

Quick Links from This Week's Episodes:

​Annual meeting tax writeoff​

​Apple Death Knell Counter​

​Dotcom boom…and dotcom bust!

​Webvan Auctions​

​Bonvoy AmEx​

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So, as you head into this next week armed with these nuggets of knowledge, remember: success isn’t about sprinting to the finish line—it’s about taking consistent, smart steps toward your goals (even if that means stepping over yesterday’s pile of to-dos).

Keep experimenting, keep learning, and most importantly, keep showing up.

You’ve got this, and Business Brain has your back.

Now go out there and make some waves—just don’t forget to celebrate the little wins along the way!

Dave Hamilton & Shannon Jean

Business Brain

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